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Audio Podcasting for Your Blog or Website (internet business)
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Audio Podcasting for Your Blog or Website


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What Google Thinks About Blogging
Any internet marketer worth their salt will tell you how Google's algorithms love the keyword rich content of blogs. But what does the Google hierarchy actually think about the explosion in content flooding the internet on a daily basis? After all, it can't make their job any easier trying to classify millions of websites constantly being updated every day?

In an article in The Economis... Read internet business article



Successful Affiliate Marketer
When you decide to start a home-based business, you will find that an affiliate marketing business may be the perfect business for you. In order to succeed, you have to make a serious commitment to your business. It will take time for your business to be recognized.

It is important that you research affiliate marketing completely. In order to succeed, it is critical that you have as muc... Read internet business article



Audio Podcasting for Your Blog or Website
It is amazing how simple it is to pod cast. All that is required is a computer, a telephone and a place to upload your pod cast to an internet web site. For starters you will want to have a fast connection to the internet. You can establish a free account with www.freeconferencecall.com and by doing that you will have a conference bridge where you can have the person you are interviewing meet you there.

Once you are on the conference bridge you will be able to start recording the call. After the call is complete you will be sent an e-mail with a link to a download a copy of the call in a .wav file format which can then be turned into an MP3 audio file. If you like what you hear then you have success.

Another way to go is to purchase your own recording device for your laptop like a Digital Logger. I have had success with them however, I feel that I am getting better audio quality using www.freeconferencecall.com especially when it comes to volume control.

When you age a little more advanced you can think about "double ending" where one person on one end of the call can record their voice and the other can record their voice then you can edit the two together side by side and edit out the talking over one another and the hum's, ah's and clearing of throats.

Once the file is on your computer you will have the ability to edit the file. There are several different audio editing suites available today and many that offer trial downloads so you can get a feel for them. Keep in mind that there is a little bit of a learning curve to master the audio editing software but once you have spent some time with it, it becomes easy to master.

Once you are satisfied with your final product you can upload to your web server and put on your web site. If you intend to distribute through syndication on the net then you might want to consider a host that specializes in distributing pod casts at a high rate of speed. The last thing you will want to do is have your website become slow because too many people are downloading all at the same time.

It is also advisable to purchase an auxiliary drive. Good drives are available for short money at CMSProducts.com and that will also include the back up software so you are really purchasing extra disk space as well as the ability to keep the audio files off of your hard drive. You might want to think about ordering a drive that is 2X bigger than your laptop hard drive since audio files tend to take up a lot of space and you will have room to grow.

The name of the game to pod casting is to just do it and then get more sophisticated as you grow. The last step is distribution and getting the rest of the world to know about your pod casts and we will cover in the next article.

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Guide to Web Directories

If you are a seasoned Internet marketer, then it is common knowledge that submitting to web directories can dramatically increase your page rank. If you are a newbie webmaster, then you might be quite in doubt as to how web directories can do for you. This article would relay to you what exactly is a web directory, how they work, and how you can use them in promoting your site. By the end of the article, I want you to go add your link to one of the web directories on the Internet and see how it would work for you.

What are web directories?

Simply put, a Web Directory is a collection of web sites presented in a categorized format. I suppose that you know how Yellow Pages looks like, a web directory is pretty much the same thing, only this time websites are categorized in such a way that internet users can easily navigate through them and find the website that they need.

How do web directories work?

A web directory submission is one type of marketing strategy you can employ. By simply adding your website in web directories it can dramatically increase your site's exposure and your pagerank. Why so? Of course aside for submitting your website name, you would naturally add your website link or URL to the site. This constitute for one back link. What do you need inbound links for? Increasing the number of your inbound links would relatively increase your pagerank.

A pagerank simply refers to your position in search engines results. For instance, if an online user searches for "car parts", along with your SEO-content and bunch of good back links, you would likely hit the first few pages of the search results, thus increasing the exposure of your website. If back links are what you are after, then submitting your site to web directories is one effective way to get some.

Web directories are also one way of acquiring permanent links. Permanent links are very valuable since you would have your live link posted on web directories for good or at least during the lifetime of the web directory where you posted your link. It is important to take note though, that offering permanent links are still in the discretion of web directories owner.

Aside from improving your page rank, web directories are also a form of web advertising. In addition to using search engines, online users also rely on web directories to direct them to certain websites they are searching for. Since websites in web directories are categorized accordingly, navigating through them is easy and convenient. If for example one online user is about to buy bathroom tiles, he would probably go to the category under 'home improvement' and if your related site is under that, you are most likely to have an instant visitor, thus increasing your traffic. In the online world, traffic is everything. If you get more visitors drop by your site, then that means you have a number of potential clients, thus increasing your sales.

Choosing a web directory

There are three types of web directories free, paid and niche directories. Free web directories are, of course, the natural choice for webmasters with a tight budget. Some free web directories requires a reciprocal link and some don't. Reciprocal links are simply links of the web directory's URL that you are required to post in your own site. It's a give and take concept. When you post your website to a web directory, you need to return the favor by posting their URL to your site as well.

The only drawback with some free directories is that they may not be properly maintained. Spam sites may find their way into these free directories because they may lack appropriate monitoring. Then again, there are free web directories that can offer as much quality links than paid directories.

If you have the budget for it, you can also opt to submit your site to paid directories. These types of websites may charge as low as $10 per year. Some popular directories, like Yahoo, can charge as high as $299 as annual fees. The rate that paid web directories charge is relative to the website's pagerank. If the web directory site you are submitting to have PR9, then prepare to shell out a big chunk of your advertising budget. A web directory with a PR3 or PR4 would normally charge low.

The third type of web directory is a niche web directory. These are web directory sites that cater to a particular group of websites. For instance, a web directory with the niche under "business" would only allow submission from business websites. Posting your websites into niche web directories would give you better hits since you have a bigger exposure to your target market.

How to submit your website

First, you need to find a good web directory site. Check the web directory and be sure it does not contain several spam sites. One way to find out if spam sites are listed is by doing a search for terms like Viagra, Sex etc. If you notice a large number of search results, then that directory is not a good one. Because in worst-case scenario, your own website may even be penalized by some search engines.

The second thing you need to do is to choose the appropriate category where you should add your website to. You would get to your target audience better if you place your website in the right category. If not, you would not get much traffic from your possible visitors.

The next thing is to write a good description of your website. These are snippets that would describe what your website has to offer. Description should be short and catchy. It is also a good idea to make sure to write a good meaningful description as many directories do not approve websites with bad descriptions.

The last thing to do, which is very important and the part that is often take for granted, is to check if your link is working! You don't want to get your website URL misspelled or anything like that, hence the whole process would be to no avail.




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Audio Podcasting for Your Blog or Website
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