SEO Myth of Myths

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Maximizing Your Online Profits
Everyone wants to make money online these days. If you do a search for money making opportunities online you will be overwhelmed by all the possibilities. How many of them work? What's involved in each one? How can I make it work? Are there ways to maximize my profits for a small investment?

There are some very effective ways to maximize your profits in your online business, or any busi... Read internet business article



Homebased Business Opportunities
Determining the right or the "best" home based business can be a bit challenging. After all, there are so many different companies to choose from and a broad range of categories as well.

A great number of individuals are looking to make a fast buck. This is not being limited to just representatives but extends all the way to the company owners themselves! Many companies rarely survive "... Read internet business article



SEO Myth of Myths
It comes as no surprise to me when day after day I see all the offers flying around about different methods of promoting a product, website or selling information on the Net. Everyone wants a piece of the pie and why not, the Internet is a billion dollar opportunity within reach of ones fingertips.

I have to admit, I myself have succumbed to all the hype and fallen for the traps set by many of the scam artists. I'm also on every gurus list out there that you could possibly think of. It's good to know and see what these guys and gals are up to. After reviewing and even trying some of the latest and greatest new programs, software and offerings, I can honestly say that there are those gurus that I trust and those that I don't. The one thing that I wanted to touch on in this article is:

* SEO - Search Engine Optimization

This is where one basically tries to get their site ranked higher in the search engines using various techniques so that their site will show up on the first or at least the second page for the searches performed by people using a specific keyword or keyword phrase. There are so many variables and techniques that it's simply overwhelming for the most part. Coupled with the fact that the search engines are always changing what they look for as to how they rank a site, doesn't make it any easier to keep up with this rat race.

This brings me to a point that I want to mention as I personally received an offer for getting a guaranteed high ranking in the search engines from a so called, "reliable source". I'm not going to mention any names here as that isn't my point. You probably have or will eventually encounter this same type of offer or something pretty close and I want you to be at least on the lookout, educated and prepared when you do.

The advertisement made the claim that by using this product anyone could get ranked very high in the search engines, usually within the top 10 search results which would be on the first page. Now this is a pretty bold claim if I do say so myself. Of course hearing something to that effect makes it very hard for one NOT to purchase the report, e-book, software or product that is being offered. I don't know anyone who owns a website that wouldn't want to achieve one of the top 10 search engine positions, myself included.

Now, here's my point. If this is supposed to get a top 10 search engine ranking for anyone, and lets just say as an example that 100 people grab this offer, doesn't it stand to reason that not all 100 people can be on the first search page or in the top 10 for a search? Now I'm not a mathematician and never have claimed to be one, as a matter of fact, math was one of my weaker subjects in school. But, I'm sure you can see that it doesn't take one of Einstein's mathematical formulas to figure this one out either. There are only 10 top spots, so what happens to the other 90 people? They have purchased this too right? What exactly determines who or which ones would get a top 10 listing? Your guess is as good as mine and I honestly admit that I don't have a clue. I do know one thing for sure though, this product can not do what it says for everyone who purchases it, period.

There are a lot of different techniques, software and programs out there and sure some are better than others, but still no matter which one you use, there is bound to be many many others using it too and I'm sure that number would be in the 1000's not the 100's. So, which 10 or 20 are the lucky ones who get what they paid for and which ones just wasted their money on a false hope or dream? Most offers also state that it's fast, easy, simple, no skill required you name it, but actually it does take some time, effort and persistence to really be successful with the endeavor of achieving a good search engine rank and position.

Yes, you can do a lot on your own with research and the proper use of meta tags, site description, keywords, keyword phrases, heading tags, ending tags, density of content etc etc. That's basically one of the best way to actually improve your sites performance for little or no cost. There are many good tools out there for doing research and lots of them are free, so most of the time you don't have to pay a guru or someone else any out of pocket money to get what you need to improve your sites ranking and visibility in the search engines.

Don't get me wrong now, I'm not saying that everything out there is junk or not worth buying and using but, be very careful about falling for the BIG hype statements that are basically trying to suck the money out of your wallet before you even have time to bat an eye or think about it......

Like they say, "if it sounds too good to be true, it probably is".

The truth is, quality links back to your site from already higher ranking sites whose content is related to yours, are the #1 best method for building a good page rank and position in the search engines, but that's another whole ball game and story in itself.

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Guide To Promoting Your Website

More and more people are becoming aware of the potential explosive rewards that having a presence on the internet can bring. They then hire a web designer to build them a professional looking site but then what do they do? Latest reports suggest that around eighty-five percent of people who have their own website have no idea about how to promote it. The answer to the previous question is that in the majority of cases they do nothing. They just hope that people will visit their site, but how can people visit their site if no-one can find it? In this article I am going to attempt to educate these people in how to make their site of value by gaining high rankings in the major search engines.

I have had an internet presence for around ten years and I now have quite a large number of websites. In these ten years I have in my own opinion wasted a lot of money on various forms of web promotion. This is a mistake I am determined not to make again and over the last few years I have been trying to learn, without spending any money, about web marketing techniques that work. I am now a lot more clued up than I have ever been and even though I aware that I certainly do not know everything, I am happy at the level of knowledge I have attained.

By far and away the most essential area of web promotion is attempting to build up the number of backward links you have pointing to your site. A backward link is basically where there is a link to your site on another site. It acts as a sort of vote in the eyes of the search engines.

Google for example rate each site out of ten, this is called the google page rank. If you are able to obtain a link on the homepage of a page rank six website, this will be of massive benefit to your site. The higher the page rank of the page that your link is placed on, the better.

To gain these links is not exactly easy. Some people decide to purchase backward links but this is generally frowned upon by the search engines. My advice would be to start writing articles about your area of expertise and to then submit these articles to some of the article directories such as ezinearticles, goarticles, articlealley and articledashboard.

From my own personal experience this is the best form of web marketing and whats more it will not cost you any money.

I have written over four hundred articles over the last fourteen months and the results have been spectacular.

It is also worth submitting your website to some of the directories on the internet and to gain a listing on DMOZ.




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SEO Myth of Myths
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